creative connexions

Creative Connexions proudly presents the Roundtable discussion which will take place at the end of the first day of a two-day International Conference at the Victoria and Albert Museum on June 6th and 7th June 2008.

While working with Chinese companies and UK design agencies, Creative Connexions have recognised the importance for UK design agencies understanding the local design needs, the creative process, local know-how, and most importantly be seen as part of the China design industry and work together. We believe that collaborations between Chinese and UK design industries are likely to benefit both parties in the longer term. The discussion panel will focus on the “Why does design matter?” and “The value of design from two cultural perspectives” .

Objectives:

• To discuss how design brings value to businesses in both countries and the challenges of communicating this to the respective markets.
• Is collaboration an option? What are the challenges - pitfalls and opportunities it presents?

Chair:

Andrew Summers

Creative China Speakers:

• Bao Mingxin, Fashion, Art and Design Department, DongHua University, Shanghai
• Jiang Jun, Editor-in-Chief, Urban China Magazine, Shanghai
• Ou Ning, Designer, Filmmaker and Curators
• Zhang Hongxing, Co-curator, China Design Now
• Zhou Yi, s.point design

Time:

18:00 - 19:00 - We would appreciate it very much if you could arrive15mins before it starts.

Venue:

Victoria and Albert Museum
Henry Cole Wing, 5th Floor, Seminar Room 1
Cromwell Road, London SW7

The passage leading to the Henry Cole Wing is opposite the entrance to the V&A cafe.
There will be signs in place identifying the event and the venue. Guests should take the lift to the
5th floor and the room is directly opposite.

Discussion Topics and Questions:

• What value does design from either country bring to businesses?
• Why should UK and Chinese design industries collaborate?
• How would each party benefit from such collaborations?
• What forms would the collaborations take?
• What kind of commitments are required from either design industry to realise such collaborations?

Please note that this is not an open public event and has been organised exclusively to our registered members. If you would attend to our future events or find out more about us, please register to our website or contact us .